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                Michigan Fashion Week is an industry event. To be accredited as media, members of the press must have a broad audience reach and influence that demonstrates year-round support of the fashion industry. Broadcast, print and internet outlets must all meet these requirements and provide supporting documentation. MFW Fashion provides a live stream schedule of runway shows and premiere fashion content that enables accredited and non-accredited media to cover shows and create content-rich posts and articles.



        All media professionals are welcome to attend all Michigan Fashion Week events. Press passes are limited and are awarded on a first-come, first-served basis. Advance registration is required.

To request credentials for an upcoming MFW event, freelance photographers or members of the press are required to submit: a request letter, completed form, and a letter of verification from the company or organization you represent. Please include a tear sheet of your past work.

If your request is approved, you will be notified via email. Runway show space is limited and unfortunately we are unable to accommodate all requests. Press passes are issued on the day of event.

      All press must be approved and granted access to all events. To obtain a press pass please email us at, with all of your companies information.

Your request letter should include:
Contact information
Years of experience
Area of media/photography expertise (Fashion, model work, product shots, etc.)
Name of company/organization
Number of years with the company/organization


and many many more.....

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